A rich Internet application (RIA) is a Web application designed to provide an immersive user experience sustained over time. The idea is to create a rich Web site or app that allows users to explore content in a way they can’t in native application software. It offers a powerful set of tools that can help business owners build new revenue streams and improve the overall customer experience. It’s also changing how companies make money, with more startups taking a freemium model. The most important aspect of RIA development is the Web browser. A Web page with rich content looks like a native application when viewed in a browser on modern mobile devices, tablets, and PCs.
1. Manage Projects More Easily, Effectively, and Efficiently
RIA development can help business owners reduce the time and cost of developing applications. Many RIA development tools also are designed to simplify the project management process. RIA development tools provide a set of best practices that allows you to organize, track and manage various aspects of the project. They support a team of developers or a single developer and provide the necessary tools for delivering high-quality applications quickly, often in just one or two weeks. Many RIA development tools offer features outside conventional software development and project management tools, such as agile software development.
2. Make Use of Productivity Apps
RIA development tools let you access productivity applications, such as spreadsheets and presentation software, from within your app. This eliminates the need for users to leave the RIA app to use other software features. For example, a user might access a spreadsheet or presentation app to work on a report or presentation while remaining within their RIA application. This saves time and improves overall productivity by allowing users to stay in their familiar browser environment. These apps are part of a system that provides users with an easy way to perform routine tasks and access information. Productivity apps have been around for a while. You can create your productivity app by customizing one of the many available or developing your own from scratch. RIA development allows you to create your productivity apps for use by employees, partners, or customers.
3. Benefit from Web-Based Payments
Payments on the Web are a new way to make money, especially for companies that do not have brick-and-mortar stores. The most common Web-based payment system uses a credit card, debit card, or bank account. These systems may include payment gateways, prepaid cards, and electronic wallet clients. Many RIA development tools include payment functionality to handle online payments and analytics and reporting tools that track customer behavior. This can make it easier for customers to purchase your products or services, increase revenue and improve your customer experience.
4. Better Marketing Campaigns
RIA development tools allow marketing professionals to access data collected by the website or application and then repurpose it to create better marketing campaigns. RIA development tools can help you track leads and purchases, allowing you to segment them by geographic location, company size, purchase amount, or time frame. This helps shape marketing campaigns according to user behavior, so you can develop customized messages that reach targeted groups of customers. RIA technology solutions allow companies to create customized online shopping and lead-capture experiences for investment advisory firms, law firms, and other professional services businesses. This makes managing marketing campaigns easier and provides an engaging online experience.
5. Make Use of Virtual Assistants
RIA development tools can help companies solve customer service problems related to call centers or other service lines. These virtual assistants can do tasks that are difficult to do manually, such as scheduling appointments and scheduling staff in a call center. RIA development tools allow companies to connect with customers via chat or email and respond to their questions and requests in real time.
They can perform tasks that would otherwise require human interaction, such as sending emails or researching the Web. Virtual assistants are often referred to as bots, about the computer program known as a robot — a subroutine that mimics human behavior and is capable of performing certain tasks. RIA development tools also may provide access to artificial intelligence, which can automatically perform more sophisticated tasks defined by the developer.
RIA development is a new way to make money in your business. It can help keep customers and attract new ones with a unique product or service. They’re not as easy to use as native applications, but they provide a good user experience, which is important for all companies today. RIA development tools have many functions and benefits to help you create the right product or service. Start experimenting with some of them to improve your business and increase revenue.